INFO
For this package design assignment, we had to create either wine or beer packaging using a forced connection from an already existing company. Then we had to create two different flavors. I forced the connection between karma and beer under the Community Beer Co. I leaned into the Kabbalistic theme and focused on the evil eye and hamsa, two things that I personally use in my every day life.
We had to include the nutritional information, government warning, alcohol percentage, size, website, and barcode. I kept the same design for both with the name, main icon, and flavor. Then towards the back I added a simple phrase about the Kabbalistic icons.
Software Used: Adobe Illustrator + Adobe Dimension
Evil Eye-PA mock-up
Hamsa Hops mock-up
Mock-up with each variety